c/CanadaPolitics · by Six@kbin.social · 3y

Where the federal government has been spending your money on social media | CBC News

https://www.cbc.ca/news/social-media-advertising-federal-government-1.6899347

Ads promoting Canada's 150th anniversary celebrations, annual budgets and outreach to veterans were among the biggest items in the federal government's social media ad spending over the past seven years, a CBC News analysis shows.

2 points · 2 comments · view on lemmy.world

2 Comments

Six@kbin.social · 1 pts · 3y

Not particularly opposed to them spending money on information campaigns, especially when it is amplifying awareness for mental health supports. Now that they are pulling advertisements from Meta/Facebook, where is that advertising money going to go?

"We're going to reinvest it. We're not going to keep it. We're going to reinvest it in major campaigns, but we'll get back to you on that," Rodriguez told journalists, adding that the cash could go toward traditional media outlets.

Find someone who loves you as much as the Heritage Ministry loves Bell.

sendingmath@kbin.social · 1 pts · 3y

lol, if all the money doesn't go to legacy media then the government is really going to look ridiculous. Textbook talking out of both sides of their mouth.