The NBA Finals are pulling HUGE ratings, destroying big-market propaganda

https://www.sbnation.com/nba/2023/6/6/23751244/nba-finals-ratings-heat-nuggets

With two games in the books the 2023 NBA Finals are pulling mammoth numbers. Game 1 averaged 11.5M viewers, which grew in Game 2 to 11.9M. Obviously people really care about this series, as it’s pulling almost equal numbers to the 2022 Finals, which featured much larger markets with the Warriors and Celtics.

7 points · 3 comments · view on lemmy.world

3 Comments

ryuko@lemmy.ml · 2 pts · 3y (2 replies)

I think the NBA media underestimated how much people enjoy watching basketball at the highest level.

king_dead@beehaw.org · 1 pts · 3y (1 reply)

The actual basketball part of the NBA is their last priority it feels like

ryuko@lemmy.ml · 2 pts · 3y

True, I feel like I've heard more about all the drama surrounding some of the players (most recently, Ja Morant, Zion) than actual analysis of the games.