Amazon Doubles Prime Video Ads to 6 Minutes Per Hour

https://entertainment.slashdot.org/story/25/06/12/2052205/amazon-doubles-prime-video-ads-to-6-minutes-per-hour

cross-posted from: https://lemmy.zip/post/41338874

Amazon has quietly doubled the ad load on Prime Video to 4-6 minutes per hour, up from the 2-3.5 minutes initially discussed when ads launched in 2024.

43 points · 5 comments · view on lemmy.world

5 Comments

itsgroundhogdayagain@lemmy.ml · 14 pts · 1y

I was watching ads during Invincible and thinking I should just pirate this show I already pay for.

Flamekebab@piefed.social · 8 pts · 1y (2 replies)

We're talking about a service one pays for, correct?

kittenzrulz123@lemmy.blahaj.zone · 9 pts · 1y

You pay for the service, you pay to rent shows, and then you watch so many ads it'll be cable levels in five years at this rate

Daughter3546@lemmy.world · 4 pts · 1y

Streaming services are becoming (or has become) the new cable tv.

ohwhatfollyisman@lemmy.world · 3 pts · 1y

soon we'll have 24h ad streaming services with the odd movie thrown in for good measure.