What was Elon Musk’s strategy for Twitter?

https://www.nbcnews.com/tech/was-elon-musks-strategy-twitter-rcna118490

A year after the world's richest man acquired the social media platform, a game plan published by a fired Trump White House staffer provides a clue.

24 points · 8 comments · view on lemmy.world

8 Comments

ofk12@lemmy.world · 10 pts · 2y (1 reply)

He's a stupid cunt with too much money. There wasn't a plan.

appel@lemmy.ml · 3 pts · 2y

You had me at "He's a stupid cunt"

Chickenstalker@lemmy.world · 8 pts · 2y (1 reply)

There isn't any. He didn't even want to buy twitter. It was only a stunt to jack up his Tesla stocks but his mouth ran faster than his lawyers.

Zeppo@sh.itjust.works · 1 pts · 2y

Pretty sure his burning rage about trans people and liberals in general was part of it also.

mateomaui@reddthat.com · 4 pts · 2y

💩

Zeppo@sh.itjust.works · 3 pts · 2y (2 replies)

Yep, there we go. I've thought since the start his goal was to make twitter a more useful political tool for conservatives and less effective for everyone else. And if he couldn't do that, just burn it down.

appel@lemmy.ml · 1 pts · 2y (1 reply)

I'll be honest, that theory didn't make sense to me, because who in their right mind would knowingly burn 44 billion dollars (and their reputation), but this article makes me reconsider.

Zeppo@sh.itjust.works · 1 pts · 2y

He'd be the perfect person to do it as he has a cult of personality, likes being controversial, is so wealthy he never would need to work or start a business again, is a committed ideologue, and could afford to lose $20 billion. I don't really think he had a solid plan, though. Musk said recently that basically he was up all night at Ellison's house (who put up $10 billion of his own - out of his net worth of $150b) and made the twitter offer. And of course, he tried to back out of it for several months.