How do (and Can) we save all these new One Nation voters?

I feel that.

I suspect the most effective way to change minds if via action, a tangible feeling that the government is actually working for them. Words aren't going to mean much when they simply don't trust the current establishment at all. Recall that some people had so little trust that they straight up thought the covid vaccines were going to kill them.

Also if your wanting to appeal to ON voters (if that's something that is actually wise), don't label it socialist, that's political suicide. You just aren't going to convince them.

I think the best strategy is to keep talk about tangible solutions to our various crisis (Gas tax, social housing , whatever else) and also prepare for a coalition and ON government (either next election, or the one after) since that's just gonna happen unfortunately.

Does anyone out there have any proven approaches to change these wayward minds?

I'm in a hurry so I can't give this a proper response yet, but the worst thing one can do is bring prejudices and assumptions about all ON voters and assume the person your talking to is the devil. There are all sorts of people who their rhetoric appeals to, including those that contradict the others! Try to find shared values and common ground, and build from there. That said, not all people can be appealed to, so choose your battles.

Fun fact: the party is in favour of medicinal cannabis

The biggest two things is the media system feeding these people their narratives and understanding their perception of themselves doesn't match the political ideologies they support.

Media

So including things like Murdoch tv and papers, Rogan-like podcasts, Youtube, facebook, insta, tiktok video's and influencers.

The media system is controlled by oligarch-like interests and delivers most everyone a great portion of their own slanted narratives. This is especially strong for the One Nation 'right', in my view, because they have little foundational knowledge in different methods of running societies. This is also why its easier for these people to relate everything back to their own feelings, they don'ttalk in ideological twrms because its unfamiliar and wonky to them. They aren't dumb people, few people actually are, they've just spent their time doing other things therefore have other experiences including things like drinking at the pub, gambling, playing a sport, building a company, studying STEM sciences or engineering, b they're generally not going out to a climate protest or reading Smith, Marx, Keynes or even Friedman.

Case 1. Duttons On Water Matters.

This is a case of media management that should be in textbooks. He closed down debate by stopping Government and agency commentary completely, and degrading the ability for journalists to investigate (FOI is hard when a journalist doesn't know what to look for).

This took the power of 'boat people' as a salacious issue out of the media cycle, because only the arrivals that made land fall could ever be reported on with any clarity. This served to take the heat out of the issue simply because the media couldn't work everybody up about it anymore.

Duttons policy possibly helped reduce boat arrivals as a popular method of transport, every time a boat interception was selaciously reported on served as an advert for more to come by that method. Although the hardline response was probably the key there

Its questionable if a government with an unfriendly media, such as Labor has, could have adopted the same policy and got away with it. But the lesson isn't the exact policy prescription, its about how to shut down media narratives.

Case 2. Pauline Hanson's Cartoons

Humour and lampooning the rest of the government in cartoon form is such a wildly successful strategy, especially for Gen X and younger. Anyone who watched the Simpsons or South Park should inherrently know this. Its no surprise that their popularity has raised so much when these episodes are being released.

This is something the right is generally bad at, so this has been an impressive example from ON. Although Pauline Hanson has failed in her own character by taking herself far too seriously. Which is great, because I think people haven't identified so much with Hanson as they have in the US with Trump, who is clearly entertaining for people. This is a weakness and happy news , it means ON is (mostly) not a cult of personality.

Perception of Self

Take a look at where they're popular, then consider the kinds of policies their representatives have often had, water management plans, royalties for regions, farmers/rural subsidies, drought relief. There is often an aspect of Government intervention in their policies. The Nationals were once described as Agrarian Socialists, the way they describe themselves changed, but their policies didn't, thats the same with their supporters. There is a difference in the policies they want, and the theoretical policy prescriptions their politics says they want.

Tangible results from a Government like Labor will always be read down by most One Nation voters because they think of themselves as 'right leaning', and think Labor is 'left'.

These two things together means a 'socialist' reaction can be socialist in policy but not in name, and must feed the self perceptions but can disregard the contradictions.

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The key narrative point that needs to change is racism being the new 'cool'. Change that and you take the wind out of ON's sails. This doesn't mean rely on other nationalities than white people, they can be just as racist.

Gotta go now, kids are shouting.