Theaters can survive... but they'll need to change.
Fuck off with the pre-roll ads. Abusing a captive audience that literally paid to be there was a shitty move in the first place, but now that people have the easy option of staying home, it's not something that can be afforded any longer.
Fewer screens. The multiplex isn't the future. Movie houses with 1-3 screens will be the ones to survive.
Accommodate breaks. Construct auditoriums that allow people to get a toilet break without missing the show -- integrate bathrooms into auditoriums, innovate with quiet/silent plumbing & ventilation, and pump the movie audio into the bathrooms. Controversial take: experiment with inserting intermissions.
Lean heavily into multi-use. Theater owners should strive to integrate live sports, television premieres & finales and live performances (drama, music, etc) into their venue's event calendar.
Met a guy running a smalltown theater yesterday. It seems to be going well for him. But he has to work around studio policies on new releases that are sometimes cost prohibitive to screening on opening day with only one screen.
I always like to drink a few beers at the movies, and 3 hours is too long to wait for the toilet. Anything over 90 minutes I'm in favour of intermission.
One of the biggest reasons I don't like going to movies in the US is the lack of intermission. I just don't get it. Broadway shows? Intermission. Live music? Intermission (or, at least, breaks between sets). 3 hour movies? Come on now masochism cadets, let's see how excruciating this film can be!
Like, I know it's been normalized here, but I have no idea why.
Yes but the alternatives were Larry Ellison, who owns Oracle and wants to surveil people with AI, his son, who owns SkyDance/Paramount already, and Comcast.
It’s not great, but I am not convinced this was the worst outcome.
I'm pretty convinced the result will be the same. More garbage slop for the piggies that consume it. The silver lining is that I don't care about their content anymore.
20 Comments
neuracnu@lemmy.blahaj.zone · 19 pts · 268d
Theaters can survive... but they'll need to change.
Fuck off with the pre-roll ads. Abusing a captive audience that literally paid to be there was a shitty move in the first place, but now that people have the easy option of staying home, it's not something that can be afforded any longer.
Fewer screens. The multiplex isn't the future. Movie houses with 1-3 screens will be the ones to survive.
Accommodate breaks. Construct auditoriums that allow people to get a toilet break without missing the show -- integrate bathrooms into auditoriums, innovate with quiet/silent plumbing & ventilation, and pump the movie audio into the bathrooms. Controversial take: experiment with inserting intermissions.
Lean heavily into multi-use. Theater owners should strive to integrate live sports, television premieres & finales and live performances (drama, music, etc) into their venue's event calendar.
nathanjent@programming.dev · 10 pts · 268d
Met a guy running a smalltown theater yesterday. It seems to be going well for him. But he has to work around studio policies on new releases that are sometimes cost prohibitive to screening on opening day with only one screen.
ada@piefed.blahaj.zone · 6 pts · 268d
An intermission would be a deal breaker for me.
neuracnu@lemmy.blahaj.zone · 6 pts · 268d
Yeah, I can think of a hundred reasons why that would be a bad idea. Then again, I'm really tired of these 2.5+ hr movies with no break.
The intermission during The Brutalist was such a treat.
DragonTypeWyvern@midwest.social · 7 pts · 268d
Hot take, maybe some movies should have intermissions and others shouldn't
dephyre@lemmy.world · 1 pts · 268d
Or just some showings.
amorangi@lemmy.nz · 2 pts · 268d
I always like to drink a few beers at the movies, and 3 hours is too long to wait for the toilet. Anything over 90 minutes I'm in favour of intermission.
BlackArtist@lemmy.world · 1 pts · 268d
Why would it be a deal breaker?
derin@lemmy.beru.co · 4 pts · 268d
One of the biggest reasons I don't like going to movies in the US is the lack of intermission. I just don't get it. Broadway shows? Intermission. Live music? Intermission (or, at least, breaks between sets). 3 hour movies? Come on now masochism cadets, let's see how excruciating this film can be!
Like, I know it's been normalized here, but I have no idea why.
TheImpressiveX@piefed.social · 19 pts · 268d
Sad day for theater goers and physical media fans...
atomicbocks@sh.itjust.works · 14 pts · 268d
Yes but the alternatives were Larry Ellison, who owns Oracle and wants to surveil people with AI, his son, who owns SkyDance/Paramount already, and Comcast.
It’s not great, but I am not convinced this was the worst outcome.
Tempus_Fugit@midwest.social · 4 pts · 268d
I'm pretty convinced the result will be the same. More garbage slop for the piggies that consume it. The silver lining is that I don't care about their content anymore.
the_q@lemmy.zip · 6 pts · 268d
DragonTypeWyvern@midwest.social · 5 pts · 268d
RIP Gunn DCU, obviously they'd kill you after the one movie that really understood Superman...
Ep1cFac3pa1m@lemmy.world · 4 pts · 268d
Wonder how long until I no longer get HBO Max for free with my phone plan
thessnake03@lemmy.world · 2 pts · 268d
ATT right. I'm in the same boat
Ep1cFac3pa1m@lemmy.world · 1 pts · 268d
Yep. Kinda hoping it flies under the radar.
nogooduser@lemmy.world · 2 pts · 268d
I’m wondering how Sky TV’s Sky Atlantic channel will be affected. It’s basically HBO.
BroBot9000@lemmy.world · 2 pts · 268d
Can we please pass some anti monopoly laws already…
the_mighty_kracken@lemmy.world · 1 pts · 268d
We have the laws, just not the politicians who would enforce them.
ivanafterall@lemmy.world · 2 pts · 268d
Weird timeline, but okay.
icerunner_origin@startrek.website · 1 pts · 268d
nathanjent@programming.dev · 1 pts · 268d