“You get that loyalty early, and potentially for life”: internal Google documents describe how their presence in schools helps the company build a “pipeline of future users.”

https://www.nbcnews.com/tech/social-media/google-schools-aims-pipeline-future-users-internal-documents-rcna255175

cross-posted from: https://lemmy.ml/post/42215281

54 points · 5 comments · view on lemmy.world

5 Comments

9point6@lemmy.world · 8 pts · 190d

Holy shit imagine thinking "shifting budgets from textbooks to YouTube subscriptions" isn't dystopian as fuck as you write it

partial_accumen@lemmy.world · 6 pts · 190d

This isn't new even in the computing world. In the 1990s Apple had huge donations to primary schools and large discounts to college students for years gaining a couple of generations of customers.

Remember these?

source

Labotomized@lemmy.world · 3 pts · 190d

Hopefully all the chromebooks in school will push the kids to Linux and not just chromeOS.

friend_of_satan@lemmy.world · 2 pts · 190d

Getting them when they're young is a play out of religion's handbook. (The double entendre wasn't intended)

danglydong75@lemmynsfw.com · 1 pts · 190d

The same tactic as tobacco companies and drug dealers! Go with what works, I guess.