America’s largest newspaper chain, USA Today Co., partners with Palantir to analyze audience data as search traffic falls

https://www.niemanlab.org/2026/08/americas-largest-newspaper-chain-usa-today-co-partners-with-palantir-to-analyze-audience-data/

USA Today Co. has made a deal with software company Palantir to analyze and monetize user behavior, the company announced on Thursday.

131 points · 8 comments · view on lemmy.world

8 Comments

ggtdbz@lemmy.dbzer0.com · 26 pts · 20d

I don’t understand what these people think the kindest interpretation of “analyze and monetize user behavior” could possibly be

hperrin@lemmy.ca · 16 pts · 20d

Really glad I just deleted their app off my phone.

snoons@lemmy.ca · 11 pts · 20d
runner_g@piefed.blahaj.zone · 11 pts · 20d

Search traffic is down because people just ask AI now.

I trust my 50,000 dollar paycheck is in the mail, USA Today?

join@lemmy.ml · 8 pts · 20d

„Everyone who stopped reading our propaganda is going on the no-fly list for being a ghamas terrorist.“

BigLime@lemmy.ml · 1 pts · 20d
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eremophila@lemmy.zip · 1 pts · 20d (2 replies)

even the newspaper calls it the usa, not america. y'all are not a continent.

undefined@lemmy.hogru.ch · 1 pts · 15d (1 reply)

God damn this America vs USA “debate” from 2012 is so fucking old.

eremophila@lemmy.zip · 1 pts · 15d

The trash usa asked for it with the Gulf of Mexico