About 300 Netflix Titles Used Generative AI This Year, Company Reveals

https://variety.com/2026/biz/news/about-300-netflix-programs-used-ai-this-year-q2-earnings-1236812914/

293 points · 37 comments · view on lemmy.world

37 Comments

justlemmyin@lemmy.world · 99 pts · 39d

β€œtwice as fast and at half the cost of previous options.”

This means they are going also half the subscription cost any day now, just you wait. It will totally happen. Totally. For sure.

SnailMagnitude@mander.xyz · 70 pts · 39d (10 replies)

The big question is: Could cutting edge LMM's make Netflix content less shit?

Ilovethebomb@sh.itjust.works · 68 pts · 39d (3 replies)

More likely they'll use it to make even worse content a lot faster.

saltnotsugar@lemmy.world · 21 pts · 39d (1 reply)

I have never seen something generated by AI and thought it had any quality at all.

ComradePenguin@lemmy.ml · -1 pts · 38d

I once saw a yakuza hitman killed, and then reborn as his arch nemesis' son. It was the ultimate revenge because he had full access to the breasts of the wife of his nemesis.

Absolutely hilarious. Not sure if it would have been made without AI being accessible.

JayGray91@piefed.social · 6 pts · 38d

I remember reading somewhere that Netflix produced shows needs to cater to "second monitor" usage, or passive watching. As in constantly repeating plot points, simpler plot, anything that makes it easy to follow something while doing anything else

AI slop is just another way they do it. Even better, no need to deal with pesky actor unions or production unions and other such annoying anticapitalist things.

Shellofbiomatter@lemmus.org · 15 pts · 39d

Noup, because LLMs give out avarage based on the training data. If training data is shit, like Netflix's avarage content already is, it will always give out shit.

tuxiqae@lemmy.dbzer0.com · 8 pts · 38d (3 replies)

LMMs? No.

LLMs? Also no.

KyuubiNoKitsune@lemmy.blahaj.zone · 5 pts · 38d

LMM I guess could stand for large media model.

SpaceCowboy@lemmy.ca · 3 pts · 38d

LLM is MLM.

SnailMagnitude@mander.xyz · 2 pts · 38d

sorry, I should have used the predictive text spellcheck system on my google device to post

Rhoeri@lemmy.world · 8 pts · 39d

Never in a million years. LLM shit is additive. Not subtractive.

newton@feddit.online · 37 pts · 38d (4 replies)

You guys still pay for Netflix ? πŸ€”πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚πŸ˜‚

kbobabob@lemmy.dbzer0.com · 12 pts · 38d

Arr

joeljoelle@piefed.blahaj.zone · 7 pts · 38d

Heck no, when they started replacing all the decent movies with awful original content I bailed

nevyn@slrpnk.net · 4 pts · 38d
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bridgeburner@lemmy.world · 2 pts · 38d

Shows how many people are just NPCs lol

FaceDeer@fedia.io · 25 pts · 39d (5 replies)

So evidently, people either can't tell when AI is being used or don't care when AI is being used.

SlacksMcTavish@lemmy.ml · 41 pts · 39d

It was always going to be the case that AI additions to media would eventually be unnoticed, it not being declared beforehand out of fear that it will lead to negative reactions is the very telling point.

People care if it's used, and those who want to profit from its use by removing artists and other workers know that they can't profit if we know it's there.

anomnom@sh.itjust.works · 11 pts · 38d (2 replies)

They don’t share viewing numbers for a reason.

We might realize we all only watch 4 shows on repeat and spend the rest of the time scrolling past all the slop.

XLE@piefed.social · 4 pts · 38d (1 reply)

Kind of shocking the numbers above don't say anything about viewership at all, really. Just that the titles exist somewhere.

But Facedeer is a notorious troll, so his big "gotcha" moment is apparently that people can't tell or enjoy this stuff. I doubt it. Netflix trash definitely includes $200 million blockbuster flops that nobody knows about (have you or most movie fans ever heard of Fountain of Youth?), that are getting churned out from the back catalog of Skydance, owned by the son of surveillance king Larry Ellison.

If nobody wants a Guy Ritchie heist blockbuster with John Krasinski and two Star Wars alums including Natalie Portman, who's to say they "want" anything worse from Netflix?

Lumidaub@feddit.org · 3 pts · 38d

his big "gotcha" moment is apparently that people can't tell or enjoy this stuff

A scam is a scam whether or not people realise it's a scam.

I actually saw Fountain of Youth. Very weird, had all the right elements, bland as fuck.

Flower@sh.itjust.works · 8 pts · 38d

Not directly, but it'll give a sense of cheapness and sameness to their product.

melsaskca@lemmy.ca · 19 pts · 38d (5 replies)

I should get a 50% discount then.

darkmogool@feddit.org · 16 pts · 38d (4 replies)

make it 100% πŸ΄β€β˜ οΈ

Fredselfish@lemmy.world · 3 pts · 38d (3 replies)

What sea do you sail? I don't want to stream, need content for my Jellyfin but don't want viruses either. Being using local library but ripping getting tiring especially with 3 free rental limit.

AbKingPro@sh.itjust.works · 5 pts · 38d (1 reply)

Look into the arr and usenet

Fredselfish@lemmy.world · 2 pts · 38d

Thanks.

darkmogool@feddit.org · 3 pts · 38d

Mostly privat networks, sorry πŸ˜…

Hakuso@scribe.disroot.org · 19 pts · 38d (2 replies)

I didtched Netflix long before GenAI was a thing.

SCmSTR@lemmy.blahaj.zone · 5 pts · 38d (1 reply)

If only integrity and ethics were common...

Hakuso@scribe.disroot.org · 2 pts · 36d

Them lobbying the W3C to add DRM as a web standard was when I told them to FTFO and never went back.

reluctant_squidd@lemmy.ca · 14 pts · 38d (2 replies)

This is inevitable unfortunately. It is being pushed top-down across the corporate landscape. The people pushing think it’s going to save them money. lol

nevyn@slrpnk.net · 5 pts · 38d
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KyuubiNoKitsune@lemmy.blahaj.zone · 0 pts · 38d

Oh sweet summer children...

SaharaMaleikuhm@feddit.org · 13 pts · 38d

Glad I canceled years ago

Duamerthrax@lemmy.world · 10 pts · 38d (1 reply)

Netflix released 300 titles this year? Quantity over quality.

nevyn@slrpnk.net · 3 pts · 38d
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EveningPancakes@lemmy.dbzer0.com · 9 pts · 38d

I definitely noticed it when I put on Barbie A Touch of Magic for my daughter to watch one time. The stores in the background had gibberish writing on the store fronts.

Wispy2891@lemmy.world · 6 pts · 38d

Imagine boasting that you're proudly serving slop in your restaurant

nevyn@slrpnk.net · 2 pts · 38d
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nevyn@slrpnk.net · 2 pts · 38d
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