c/nottheonion · by QuankyDanks@lemmy.world · 1y

Cracker Barrel will go back to old logo after conservative backlash

https://www.nbcnews.com/business/business-news/cracker-barrel-logo-rcna227389

cross-posted from: https://lemmy.world/post/35057012

258 points · 83 comments · view on lemmy.world

83 Comments

popekingjoe@lemmy.world · 159 pts · 1y (5 replies)

I wish these people cared as much about the president being a pedophile as they do about this mid-ass restaurant changing its logo.

LoafedBurrito@lemmy.world · 30 pts · 1y (2 replies)

They need these distractions, otherwise they start to actually think. Their leaders can't have that happening.

FenrirIII@lemmy.world · 1 pts · 1y (1 reply)

So it's a good thing CB is changing back

Blooper@lemmynsfw.com · 2 pts · 1y

I mean, this was obviously a manufactured distraction. something the conservative media riled up their knuckle dragging viewers to be upset about so they don't have up talk about Epstein files or the fascist takeover of government by the Republican party. They'll find another shiny thing for their base to jerk off to every week if that's what it takes to fill air time to avoid the absolute train wreck shit show that is America right now.

Lukaro@piefed.zip · 10 pts · 1y (1 reply)

If it encourages them to eat there, is it really such a bad thing, I mean t a diet heavy in the types of food Cracker Barrel sells can't be good for you and republicans hate healthcare. Seems like it might be a self-solving problem.

baggachipz@sh.itjust.works · 12 pts · 1y

They hate healthcare until they need it. Then they have a sob story and create a GoFundMe.

empireOfLove2@lemmy.dbzer0.com · 81 pts · 1y (7 replies)

Its not even political at all. It was just dumb corporate blandness that defeats the purpose of the restsurant's image. Conservatives made it political because their CEO happens to be a woman.

But_my_mom_says_im_cool@lemmy.world · 26 pts · 1y (5 replies)

McDonald’s and taco bells used to look so cool, now everything is corporate and bland and sterile. Chain Restaurants all look the same now

aeronmelon@lemmy.world · 9 pts · 1y (4 replies)

What happened to McDonald’s? Apart from maybe a slight font change, it’s the exact same thing from 70 years ago.

Also, Burger King is an example of ditching a trendy look and going back to an older, more timeless logo.

f314@lemmy.world · 14 pts · 1y

I think they’re talking about the restaurants themselves. McDonald’s used to have some wild interiors!

ieGod@lemmy.zip · 2 pts · 1y

57-69 was a dark time.

samus12345@sh.itjust.works · 2 pts · 364d

They're referring to changes like this:

6nk06@sh.itjust.works · 2 pts · 1y

Have you ever been in a McDonald's in the past 50 years?

Revan343@lemmy.ca · 6 pts · 1y

I'm pretty sure conservative media made it political to rile up their base and distract from anything important; ditto the Sydney Sweeny fuckaround

Semi_Hemi_Demigod@lemmy.world · 76 pts · 1y (5 replies)

Step 1: Get a terrible rebranding done

Step 2: Wag the dog with fake/paid outrage

Step 3: Reverse the decision letting people think they’ve won

Step 4: Profit

It’s New Coke all over again.

RymrgandsDaughter@lemmy.world · 4 pts · 1y (3 replies)

honestly I thought it was this too

Semi_Hemi_Demigod@lemmy.world · 2 pts · 1y (2 replies)

The new logo is pretty terrible. I bet they paid a lot to some consulting company for it and when they saw how bad it was they wanted to at least try to get some benefit from it.

RymrgandsDaughter@lemmy.world · 2 pts · 1y (1 reply)

It's literally simple. It's just boring not bad

Semi_Hemi_Demigod@lemmy.world · 5 pts · 1y

It’s just boring not bad

This has been the theme of every area of design since 2015. Cars, buildings, logos, websites, interior design; everything is not necessarily bad but really boring.

atzanteol@sh.itjust.works · 2 pts · 1y

Step 2: Wag the dog with fake/paid outrage

I see conspiracy theories everywhere

0ndead@infosec.pub · 53 pts · 1y (2 replies)

Conservatives are fucking dumb

EDIT: this stinks of Fox News outrage. Goes to show how their viewers are so easily led.

QuankyDanks@lemmy.world · 26 pts · 1y (1 reply)

I have moments where I think I’m surprised that something stupid matters to people, then I remember how stupid some people are. Thank goodness conservatives are such active participants in the things that matter most

sundray@lemmus.org · 7 pts · 1y

how stupid

There's that, and there is also a massive ecosystem of griftfluencers endlessly manufacturing outrage and pumping it straight into millions of anger addicts, every hour of every day, from Fox News at the top, all the way down to Uncle Jeff on Facebook. The need to get high short-circuits intelligence every time.

Lost_My_Mind@lemmy.world · 50 pts · 1y (3 replies)

Conservatives are calling this a win? Really???

Cracker Barrel: Changes logo.

Me: Didn't even know this happened months ago. Thats how little I care.

Conservatives: WE WILL FIGHT FOR A FICTIONAL OLD WHITE MAN'S RIGHT TO EXIST IN A LOGO!!!!

Me: Still doesn't give a shit.

Cracker Barrel: Changes logo back.

Me: Still doesn't give a shit.

Conservatives: WE WON!!!!

Me: STILL doesn't give a shit. You're the winner of a game that no one wants to play.

sundray@lemmus.org · 32 pts · 1y (1 reply)

When you own all three branches of the government, have deported thousands of innocent, disenfranchised people, and you've got civil liberties and democracy on the ropes, but your whole shtick is grievance and vengeance, you get nonsense like this. They need more to things to get mad at to feed the monkey on their back.

baggachipz@sh.itjust.works · 6 pts · 1y

They will always find another bag of Rage Heroin somewhere. Fox can always manufacture more.

Lembot_0004@discuss.online · -7 pts · 1y

[ removed ]

FenderStratocaster@lemmy.world · 36 pts · 1y (3 replies)

Bland logo? Not okay. Bland food? Totally fine.

rozodru@piefed.social · 2 pts · 1y (2 replies)

it's been a spell since I've been to the US but the only thing I remember about Cracker Barrel is the triangle/golf tee game they had at the tables. The food? I don't remember anything about the food or what I even ate. but that game? I was all over it.

I actually preferred Bob Evans breakfasts. I remember as a kid whenever my family visited the states I would insist we go to Bob Evans for breakfast.

FenderStratocaster@lemmy.world · 1 pts · 1y (1 reply)

I actually preferred Bob Evans breakfasts.

I'm sorry, but I've never seen an opinion be wrong before.

rozodru@piefed.social · 1 pts · 1y

this was 30+ years ago, I've never been to one since then so I'm very sure it's changed.

Kolanaki@pawb.social · 29 pts · 1y (1 reply)

"Old cracker put back in logo to appease old crackers."

Pandantic@midwest.social · 1 pts · 1y

Putting the Cracker back in Cracker Barrel!

Almacca@aussie.zone · 27 pts · 1y

Imagine caring that much about a corporate logo. Weirdos.

Corelli_III@midwest.social · 22 pts · 1y

bro please talk about brands bro please

https://en.wikipedia.org/wiki/Kayfabe

gravitywell@sh.itjust.works · 21 pts · 1y (3 replies)

After a bunch of free advertising, what a shocker!

sundray@lemmus.org · 3 pts · 1y (2 replies)

Are there people who would be likely to go to Cracker Barrel out there who didn't know about Cracker Barrel already?

Delphia@lemmy.world · 4 pts · 1y

Theres lots of people who have happy memories of being taken places by their parents or grandparents when they were a kid, they remember it fondly because they didnt know any better.

Now the older generation are dying off and the people who went there as kids arent going either, the change to the logo would surely have legitimately annoyed some people because that logo is closely linked to their grandparents or something like that. Now its been forced back into their concious thoughts and they will go for the nostalgia... for a while at least.

gravitywell@sh.itjust.works · 3 pts · 1y

The stock price sure seems to think so. Reality may be different, but the shareholders are happy.

Chivera@lemmy.world · 21 pts · 1y

Republicans are sensitive snowflakes

_cryptagion@anarchist.nexus · 21 pts · 1y

[ removed ]

butwhyishischinabook@lemmy.world · 19 pts · 1y (1 reply)

Goddamnit stop teaching conservative snowflakes that their annoying, incessant whining works sometimes!

buddascrayon@lemmy.world · 4 pts · 364d

I mean, its cracker barrel. That's their entire customer base.

dual_sport_dork@lemmy.world · 18 pts · 1y (1 reply)

I said it in the last thread and I'll say it again here: I do not give a single flying fuck about any political motivation behind the changing nor changing back of the Cracker Barrel logo, either real or simply perceived, but their new logo was objectively terrible. It was so bland and unmemorable that whoever designed it should have their Macbook confiscated and be catapulted into the ocean. That is, the both of them. But preferably one each into different oceans. I don't know how much that braindead rebrand cost them in consultancy fees but I hope they can ask for a refund.

surewhynotlem@lemmy.world · 18 pts · 1y

bland and unmemorable

This is why it was great. It perfectly encapsulated both their food and store. It was an ideal logo for them.

Apeman42@lemmy.world · 15 pts · 364d

Put the old man back in, but add another man standing behind him with his hand on the first dude's shoulder. They'll flip their shit even harder.

ccunning@lemmy.world · 14 pts · 1y

I guess it’s easy to win a culture war where you’re the only belligerent

WanderWisley@lemmy.world · 13 pts · 1y

And everybody forgot about the Epstein files and we all lived happily ever after the end.

DarrinBrunner@lemmy.world · 11 pts · 1y

Good thing this "controversy" came along, I'd all but forgotten the place exists.

can@sh.itjust.works · 10 pts · 1y

Here's the best take on this

inclementimmigrant@lemmy.world · 10 pts · 1y (1 reply)

A new logo wasn't going to change the fact it's a racist restaurant chain so it's fine by me of they keep the old logo, not like the new logo was going to get me to break my twenty plus year streak of avoiding this place.

phutatorius@lemmy.zip · 2 pts · 364d

the fact it’s a racist restaurant chain

Calling it Cracker Barrel is truth in advertising in that case.

selkiesidhe@sh.itjust.works · 9 pts · 1y

Whiny snowflakes got their way and now see that they can threaten more businesses to cater to their WEIRD ASS COMPLAINTS

Tempus_Fugit@midwest.social · 8 pts · 1y

🤣 another win for conservatives. I don't know why I even care anymore.

buzz86us@lemmy.world · 7 pts · 364d

None of them actually care they just want to distract from Epstein.

4grams@awful.systems · 7 pts · 364d (1 reply)

I think I've eaten at a cracker barrel twice, both times were on a roadtrip and it was the most established place off an interstate exit, so purely convenience. I haven't the first clue what they even offer, I just assume it's all chicken fried and covered with gravy.

That there are people out there absolutely losing their mind over the logo change is one of the most confusing things I've ever seen. Who. Fucking. Cares? Goddamn, the group that likes to call everyone else a snowflake, sure is the most infantile people on earth.

That said, I'll avoid cracker barrel from here on. I really don't want to be near the sort of people who frequent that establishment. Kudos to them for so proudly self-identifying...

DougHolland@lemmy.world · 4 pts · 364d

All I know about Cracker Barrel is the company's history of racism, like this from 2004:

More than 40 plaintiffs in 16 states alleged black people were denied service, assigned to segregated seating, subjected to racial slurs and served food taken from the trash. Also, about a dozen employees complained that blacks were segregated from white workers and generally received “back of the house” assignments such as cook and dishwasher.

If I'd given it any thought, I might have assumed the company's shittiness was in the past, but this right-wing uproar over re-designed branding, with the frickin' President of the United States demanding they switch back to the old logo, and the company's quick acquiescence, convinces me Cracker Barrel is a restaurant for fascists.

Grumpyleb@lemmus.org · 7 pts · 364d

Isn't there a single entity with a spine in America?

Flax_vert@feddit.uk · 6 pts · 1y

I mean... A broken clock is right twice a day and all that

LettyWhiterock@lemmy.world · 6 pts · 1y (5 replies)

Was this just conservatives? I never saw anyone say anything positive about the changes. Potential problems with some decor they might have, I don't think that reasonably translates to completely scrub it of all personality anyway.

normalexit@lemmy.world · 7 pts · 1y

I'm not a conservative, it was either a bad call or a good publicity stunt.

ragepaw@lemmy.ca · 3 pts · 1y (1 reply)

I'm far left and I thought it was dumb.

limelight79@lemmy.world · 1 pts · 364d

I thought it was dumb, too, but I definitely wasn't upset by it. Conservatives were, for some reason.

xx3rawr@sh.itjust.works · 3 pts · 1y (1 reply)

It's perhaps universally hated but for some an unfathomable reason, a very common sentiment among conservatives is that the new logo is too damn woke.

Quadhammer@lemmy.world · 1 pts · 364d

You could almost wrap it around to how corporations fuck everything up but that would be too much for their little brains

Presently42@lemmy.ca · 6 pts · 1y (8 replies)

What's the problem with the new logo?

CodingCarpenter@lemmy.ml · 17 pts · 1y (3 replies)

Have you seen it? They took everything cracker barrels about out of the fucking sign. I'm not conservative by any means but even I think this is actually a win. The new sign was just sad

Presently42@lemmy.ca · 4 pts · 1y (2 replies)

I'm Canadian, so I don't get this cultural reference either. I see in the new one a barrel, presumably full of crackers 🤷

Also, why would anyone store crackers in a barrel?

shalafi@lemmy.world · 4 pts · 1y (1 reply)

Maybe they're storing hardtack? That would be on par with the blandness of their food.

Tempus_Fugit@midwest.social · 3 pts · 1y

Clack, clack

6nk06@sh.itjust.works · 12 pts · 1y

Bland? No need to change? Why the whole thing?

ameancow@lemmy.world · 8 pts · 1y (2 replies)

[ removed ]

Tempus_Fugit@midwest.social · 6 pts · 1y (1 reply)

TBF, I've been boycotting Cracker Barrel for decades. Not because of their positions or anything like that, but because the food is terrible. They're hands down one of the worst chains there is.

ameancow@lemmy.world · 5 pts · 1y

[ removed ]

brax@sh.itjust.works · 5 pts · 1y

They should increase the cost of of all of their products to cover the increased cost to print their existing logo. There's no way the newer one wasn't cheaper lol

ouRKaoS@lemmy.today · 5 pts · 364d (1 reply)

Cracker Barrel is on team TACO. I'm bigly surprised...

SaveTheTuaHawk@lemmy.ca · 3 pts · 364d

No one even mentions the historical reference to the term "cracker" in America.

tnarg42@lemmy.world · 5 pts · 1y (1 reply)

This almost feels like a bet, or an experiment, by social media political manipulators. Like, one guy says to another, "I bet I can make Cracker Barrel change their logo back in less than two weeks using nothing more than a social media outage campaign." "Deal."

And then they do it, with some carefully planted posts across many platforms, and some well-placed calls to conservative commentators, calling attention to those posts. They successfully demonstrate their social media manipulating prowess, and ultimately sell their wares for the upcoming election cycle.

hactar42@lemmy.ml · 4 pts · 364d

Or more than likely a marketing stunt by Cracker Barrel. Announce a new logo to get everyone talking about you. Then backtrack to stay in the news a little longer. Plus now you don't need to spend any money on new logos. Boom you just got tons of free advertisement.

TorJansen@sh.itjust.works · 5 pts · 1y

MAGAts can be mighty proud they "goterdun".

rekabis@lemmy.ca · 5 pts · 1y

Awww… the new one was so much cleaner and nicer.

aesthelete@lemmy.world · 4 pts · 1y (1 reply)

Corporate always chickens out

KneeTitts@lemmy.world · 4 pts · 1y

Caco

kryptonianCodeMonkey@lemmy.world · 4 pts · 1y

❄️❄️❄️ brr, it's cold in here.

numbermess@fedia.io · 3 pts · 1y

Now this place sucks even more than it did before! God damn this whole thing is stupid.