Consistency is king for giant food corporations. Roasting the hell out of beans drives off unique taste elements so beans from different harvests and locations can be blended together for the same taste every time.
Also, Starbucks is based on Italian coffee culture where beans are practically carbonized, which also makes espresso easier to extract (more bang for your buck).
What I got from your post is "Italian coffee is crap" and that sounds preposterous to me.
A good dark roast is hard to achieve without burning the beans. But also removes the disgusting acidic taste from the beans that medium and light roasts heretics have been trying to demand our respect for.
I don't agree with the "Italian coffee is crap" sentiment, but I also don't agree with the "light and medium roasts are disgusting" sentiment. So fuck you both, now let's kiss
Different strokes for different folks! I've definitely had good dark roasts, but it is undeniable that the more you roast something, the more regional character it loses.
Personally, I like acidity in beverages, and coffee is not very acidic at all compared to beer/wine/juice/etc.
I just made an espresso at home (we were gifted a tiny machine 20 years ago and I’ve cobbled it back together a few times as parts fail). Dark roasted Italian style espresso is a good treat once or twice a week in our house. I’ll only pay Starbucks for it when I need to use their shitter in an emergency.
As far as I know "burn" isn't a scientific term, so it's subjective. You wouldn't say that someone burned a pizza if it had leopard spots on it if it's pleasant to you.
In my opinion, the definition of "burned food" could be "heat related changes that i find unpleasant". That absolutely happens with coffee.
Same guy who shuttered the Chipotle corporate office in Denver and moved it to Newport Beach, laying off hundreds of people so he wouldn't have to commute. Real standup guy.
I have boycott Starbucks for 3 years now. In Taiwan, some malls will only have a single coffee shop and it's Starbucks. I rather just get a boba tea instead of giving money to that evil corp.
Taiwan Starbucks is entirely owned and operated by Uni-president Enterprise Corp. It was part of a deal where Starbucks, the parent corp acquired half of ownership in mainland China Starbucks while giving up all Taiwan ownership.
Over here, Luckin seems more popular than Starbucks, for similar, slightly better quality and slightly worse atmosphere.
Only people I know who drink Starbucks are already maga and won’t care. Most people I know just drink (gag) Dunkin. Theres no reasoning, it’s New England.
Small stores don't usually have an app, have too few workers so it takes 5-15min to make the coffee or worse after whatever line.
If they ever figure out they can buy a whole ass bag of coffee and a dripper for the cost of 3-5 Starbucks and drink for a month... They'd still go to Starbucks.
Outside of Japan and China, I have never had coffee from a random cafe that wasn't both cheaper and higher quality than Starbucks. That's not to say Starbucks is good in China and Japan, just outside of Osaka, the average quality is not great in those countries.
This is one I was already boycotting, but not because of their practices, it's because their coffee is terrible. I'd rather get some from the gas station.
Yeah I honestly don't get why anyone would choose Starbucks over anywhere else. The beans are badly burnt, the prices sky high and the company itself is scummy. Seriously go anywhere else. Good coffee is so easy to get these days
Ehhh, 900 jobs in the scheme of a company in the S&P 500 isn't necessarily very many. Those are usually companies with 10s of thousands of employees.
Actually they list on their website that there's over 18k locations in the US and Canada, so assuming 10 positions per storefront (likely an underestimate) that's only 90 locations being closed. I'm going to go out on a limb and guess that they see a similar amount of churn every year of locations opening and closing, with the difference being that these are locations being deliberately closed as a step in brand strategy
The Starbucks CEO also has one of the highest carbon footprints out of any Fortune 500 and S&P 500 CEO as well given his private jet travel from the Los Angeles area to Seattle. He could have rented out his SoCal home and brought a nice house in Mercer Island to avoid all of this, but instead he chooses his private jet super commute. Bold of them to remove plastic straws and replace them with paper straws.
Fortunately as someone who lives in the Pacific Northwest, I have plenty of more ethical alternatives for coffee shops and cafes so I don't have to give any money to an oligarch. It is a little sad to see the Seattle Reserve Roastery go since that place is everyone's go-to in the dark and rainy Seattle winters, but Starbucks sort of did them to themselves! Fk corporate greed and fk Brian Nichols!
... and you can bet someone's going to get a performance bonus for this. The whole point of restructuring is to increase profitability right now with no consideration for the future. Someone is going to hit their current year-end cost-savings targets by reducing jobs and closing stores then leverage that to get their next, higher-paid, job for a different company where they will do the same. Applause all round, job well done, isn't the increasing homeless problem annoying?
That doesn't start with the nuclear option of people intentionally and directly ruining their lives and financial wellbeing. Start by getting people to protest and to organize. Protesting and organizing can lead to more change for the better without requiring a violence or people directly destroying thenselves. You must save yourself before you can save others.
80 Comments
ivanafterall@lemmy.world · 56 pts · 321d
Way ahead of you, their coffee blows.
Lemmyoutofhere@lemmy.ca · 26 pts · 321d
It’s great!*
* If you like the taste of burnt.ivanafterall@lemmy.world · 15 pts · 321d
EXACTLY. THANK YOU. WHY.
evasive_chimpanzee@lemmy.world · 19 pts · 321d
Consistency is king for giant food corporations. Roasting the hell out of beans drives off unique taste elements so beans from different harvests and locations can be blended together for the same taste every time.
Also, Starbucks is based on Italian coffee culture where beans are practically carbonized, which also makes espresso easier to extract (more bang for your buck).
Aedis@lemmy.world · 9 pts · 321d
What I got from your post is "Italian coffee is crap" and that sounds preposterous to me.
A good dark roast is hard to achieve without burning the beans. But also removes the disgusting acidic taste from the beans that medium and light roasts heretics have been trying to demand our respect for.
zalgotext@sh.itjust.works · 7 pts · 321d
I don't agree with the "Italian coffee is crap" sentiment, but I also don't agree with the "light and medium roasts are disgusting" sentiment. So fuck you both, now let's kiss
evasive_chimpanzee@lemmy.world · 1 pts · 319d
Different strokes for different folks! I've definitely had good dark roasts, but it is undeniable that the more you roast something, the more regional character it loses.
Personally, I like acidity in beverages, and coffee is not very acidic at all compared to beer/wine/juice/etc.
anomnom@sh.itjust.works · 1 pts · 320d
I just made an espresso at home (we were gifted a tiny machine 20 years ago and I’ve cobbled it back together a few times as parts fail). Dark roasted Italian style espresso is a good treat once or twice a week in our house. I’ll only pay Starbucks for it when I need to use their shitter in an emergency.
evasive_chimpanzee@lemmy.world · 1 pts · 319d
There's definitely a time and place for it! For something like an affogato or a milk drink, it works great.
Lemmyoutofhere@lemmy.ca · 1 pts · 320d
Big difference between dark roast beans and burnt.
evasive_chimpanzee@lemmy.world · 0 pts · 319d
As far as I know "burn" isn't a scientific term, so it's subjective. You wouldn't say that someone burned a pizza if it had leopard spots on it if it's pleasant to you.
In my opinion, the definition of "burned food" could be "heat related changes that i find unpleasant". That absolutely happens with coffee.
Lemmyoutofhere@lemmy.ca · 8 pts · 321d
They roast at high temps because it’s faster.
ivanafterall@lemmy.world · 9 pts · 321d
Haven't been in years once I realized it wasn't a mistake at one or two locations. It just tasted like shit everywhere.
Chronographs@lemmy.zip · 5 pts · 321d
I’m sure they all use the same supply of beans
Landless2029@lemmy.world · 5 pts · 321d
And they do it on purpose to decrease the weight of the beans so shipping is cheaper...
makyo@lemmy.world · 4 pts · 321d
I’m one of the weirdos that actually likes their burnt taste. Still don’t go there anymore tho
protist@mander.xyz · 5 pts · 321d
It really does suck. There are independent coffee shops in almost every town. Go there instead
ivanafterall@lemmy.world · 5 pts · 321d
Or make your own. Every thrift store has a cheap espresso maker and it probably works.
panda_abyss@lemmy.ca · 30 pts · 321d
Doesn’t he all also fly the corporate jet ti the office instead of just living near by
I am already boycotting them.
jballs@sh.itjust.works · 8 pts · 321d
Same guy who shuttered the Chipotle corporate office in Denver and moved it to Newport Beach, laying off hundreds of people so he wouldn't have to commute. Real standup guy.
panda_abyss@lemmy.ca · 9 pts · 321d
Why the hell do boards enable these guys?
ErmahgherdDavid@lemmy.dbzer0.com · 4 pts · 320d
Mainly because boards consist almost entirely of these guys - they are all friends and they all do favours for each other!
Blaster_M@lemmy.world · 21 pts · 321d
Guess I'll continue not getting Starbucks coffe as I haven't for years
WhiskyTangoFoxtrot@lemmy.world · 5 pts · 321d
I used to like their hot chocolate, but they took that off the menu around COVID.
Phegan@lemmy.world · 15 pts · 321d
Serinus@lemmy.world · 13 pts · 321d
Follow their union.
https://sbworkersunited.org/
jaschen306@sh.itjust.works · 12 pts · 321d
I have boycott Starbucks for 3 years now. In Taiwan, some malls will only have a single coffee shop and it's Starbucks. I rather just get a boba tea instead of giving money to that evil corp.
Alcoholicorn@mander.xyz · 3 pts · 320d
Taiwan Starbucks is entirely owned and operated by Uni-president Enterprise Corp. It was part of a deal where Starbucks, the parent corp acquired half of ownership in mainland China Starbucks while giving up all Taiwan ownership.
Over here, Luckin seems more popular than Starbucks, for similar, slightly better quality and slightly worse atmosphere.
jaschen306@sh.itjust.works · 2 pts · 320d
Good. Double reason to have it.
Alcoholicorn@mander.xyz · 2 pts · 320d
I don't know anything about Uni-president Enterprise corp, do they do even worse shit?
jaschen306@sh.itjust.works · 2 pts · 320d
They own Carrefour and RT mart and been pretty bad for the local stores.
Beebabe@lemmy.world · 11 pts · 321d
Only people I know who drink Starbucks are already maga and won’t care. Most people I know just drink (gag) Dunkin. Theres no reasoning, it’s New England.
Goodtoknow@lemmy.ca · 8 pts · 321d
Do Americans no longer have independent coffee shops and restaurants?? Is it all chains down there now?
Beebabe@lemmy.world · 4 pts · 321d
Where I am we had one for about 6 months. There are a couple of shops, yes, but they are a drive. Dunkin has a store every mile.
PriorityMotif@lemmy.world · 2 pts · 321d
There is but they're considered more of a sit down place. Big chains are successful because they have drivethru at convenient (expensive) locations.
BlackVenom@lemmy.world · 2 pts · 320d
Most do - even small towns do.
Starbucks is convenient and that's what they do.
Small stores don't usually have an app, have too few workers so it takes 5-15min to make the coffee or worse after whatever line.
If they ever figure out they can buy a whole ass bag of coffee and a dripper for the cost of 3-5 Starbucks and drink for a month... They'd still go to Starbucks.
jaybone@lemmy.zip · 8 pts · 321d
I think in New England, Dunkin is a blood type.
Beebabe@lemmy.world · 3 pts · 321d
Yeah and it’s not great so I don’t even understand.
Alcoholicorn@mander.xyz · 1 pts · 320d
It's cheap and convenient, and feels better than gas station coffee.
Jaysyn@lemmy.world · 10 pts · 321d
I've boycotted Starbucks almost my entire life.
Alcoholicorn@mander.xyz · 5 pts · 320d
Outside of Japan and China, I have never had coffee from a random cafe that wasn't both cheaper and higher quality than Starbucks. That's not to say Starbucks is good in China and Japan, just outside of Osaka, the average quality is not great in those countries.
tetris11@feddit.uk · 2 pts · 320d
McDonalds coffee is legit better and far cheaper. I know I'm promoting one big corp over another, but it's true
k0e3@lemmy.ca · 1 pts · 320d
???? We have great coffee here in Japan.
Alcoholicorn@mander.xyz · 1 pts · 320d
In Osaka sure, but if you pick a random place in Tokyo or Nagoya? Kinda mid.
bobzer@lemmy.zip · 0 pts · 320d
If you pick a random place in Osaka it'll be just as "mid" as a random place in Tokyo.
Alcoholicorn@mander.xyz · 1 pts · 320d
What no average food in Osaka is the best in Japan.
I know this because that's what I did every day for like 2 months in Osaka.
bobzer@lemmy.zip · 2 pts · 320d
Wow, you're practically Japanese.
Alcoholicorn@mander.xyz · 1 pts · 320d
60 random samples is enough for statistical significance.
PostaL@lemmy.world · 10 pts · 320d
The poor fellow needs a new dock for his new yacht , you guys have no heart
echodot@feddit.uk · 4 pts · 320d
Well at least it's subtle. It's only about three times the size of someone's house.
Dohnuthut@lemmy.world · 9 pts · 321d
This is one I was already boycotting, but not because of their practices, it's because their coffee is terrible. I'd rather get some from the gas station.
activistPnk@slrpnk.net · 3 pts · 320d
That’s not a boycott. That’s the normal market working as designed. If you love the coffee but refuse to patronise them, then you are boycotting.
Trainguyrom@reddthat.com · 2 pts · 320d
Yeah I honestly don't get why anyone would choose Starbucks over anywhere else. The beans are badly burnt, the prices sky high and the company itself is scummy. Seriously go anywhere else. Good coffee is so easy to get these days
Alloi@lemmy.world · 8 pts · 320d
btw this is the signal that a company is failing. it will eventually completely crumble and be picked apart by other businesses.
Trainguyrom@reddthat.com · 9 pts · 320d
Ehhh, 900 jobs in the scheme of a company in the S&P 500 isn't necessarily very many. Those are usually companies with 10s of thousands of employees.
Actually they list on their website that there's over 18k locations in the US and Canada, so assuming 10 positions per storefront (likely an underestimate) that's only 90 locations being closed. I'm going to go out on a limb and guess that they see a similar amount of churn every year of locations opening and closing, with the difference being that these are locations being deliberately closed as a step in brand strategy
Alloi@lemmy.world · 1 pts · 319d
give it time
tea@lemmy.today · 5 pts · 321d
Has the Target boycott been successful? I haven't heard them backtrack on their DEI programs, right?
Trainguyrom@reddthat.com · 3 pts · 320d
They're continuing to see reduced foot traffic and sales, so the boycott is at least boycotting.
Cassanderer@thelemmy.club · 1 pts · 320d
Is that what your target was dei? Here I was pissed about the rich stealing our lunch.
tea@lemmy.today · 3 pts · 320d
Yeah, the impetus behind the boycott was that they got rid of their DEI programs in a move that was designed to boot lick the new administration.
the_beach_lasagna@lemmy.world · 4 pts · 320d
The Starbucks CEO also has one of the highest carbon footprints out of any Fortune 500 and S&P 500 CEO as well given his private jet travel from the Los Angeles area to Seattle. He could have rented out his SoCal home and brought a nice house in Mercer Island to avoid all of this, but instead he chooses his private jet super commute. Bold of them to remove plastic straws and replace them with paper straws.
Fortunately as someone who lives in the Pacific Northwest, I have plenty of more ethical alternatives for coffee shops and cafes so I don't have to give any money to an oligarch. It is a little sad to see the Seattle Reserve Roastery go since that place is everyone's go-to in the dark and rainy Seattle winters, but Starbucks sort of did them to themselves! Fk corporate greed and fk Brian Nichols!
Screen_Shatter@lemmy.world · 4 pts · 321d
Local roasters for the win.
AmericanEconomicThinkTank@lemmy.world · 3 pts · 321d
Couldn't have anything do with unions forming.
angstylittlecatboy@reddthat.com · 2 pts · 320d
lol the only starbucks near me is in a target
(I don't go to Starbucks, for that quality of coffee it's a better value to just make it at home)
prole@lemmy.blahaj.zone · 2 pts · 321d
Wonder if the 6,666 figure was intentional
Hossenfeffer@feddit.uk · 2 pts · 320d
... and you can bet someone's going to get a performance bonus for this. The whole point of restructuring is to increase profitability right now with no consideration for the future. Someone is going to hit their current year-end cost-savings targets by reducing jobs and closing stores then leverage that to get their next, higher-paid, job for a different company where they will do the same. Applause all round, job well done, isn't the increasing homeless problem annoying?
DarkFuture@lemmy.world · 1 pts · 320d
But he works 6,666x harder....
the_q@lemmy.zip · -6 pts · 321d
SpaceNoodle@lemmy.world · 11 pts · 321d
How's that work?
the_q@lemmy.zip · -5 pts · 321d
SpaceNoodle@lemmy.world · 11 pts · 321d
How's that work?
the_q@lemmy.zip · -4 pts · 321d
SpaceNoodle@lemmy.world · 4 pts · 321d
How do I prevent myself from being fired, or the IRS from seizing my assets?
the_q@lemmy.zip · -3 pts · 321d
SpaceNoodle@lemmy.world · 1 pts · 321d
So it's necessary for my wife to die and me to be homeless?
dickalan@lemmy.world · 2 pts · 321d
You can’t claim exempt without HR approval, it’s not as easy as you make it
the_q@lemmy.zip · 0 pts · 321d
Trainguyrom@reddthat.com · 1 pts · 320d
The hell kinda fantasy land are you living in?!
the_q@lemmy.zip · 1 pts · 320d
Trainguyrom@reddthat.com · 1 pts · 320d
That doesn't start with the nuclear option of people intentionally and directly ruining their lives and financial wellbeing. Start by getting people to protest and to organize. Protesting and organizing can lead to more change for the better without requiring a violence or people directly destroying thenselves. You must save yourself before you can save others.