uBlock Origin Is Giving Up the Fight to Keep Ads Off Facebook

https://digitalescapetools.com/2026/08/ublock-origin-stops-chasing-facebook-ads.html

489 points · 173 comments · view on lemmy.world

173 Comments

VonReposti@feddit.dk · 271 pts · 24d (5 replies)

And I've given up on Facebook ages ago. You should too.

iThinkDifferentThanU@lemmy.world · 43 pts · 24d (1 reply)
[ removed ]
hume_lemmy@lemmy.ca · 5 pts · 24d

He doesn't deserve the same choice of ending as Kurt.

h_ramus@piefed.social · 12 pts · 24d (2 replies)

I've also deleted WhatsApp when they changed their terms to some bullshit data sharing or something. It's tough when everyone and businesses use WhatsApp as the only means of communication. Average person doesn't even think about tech providers and we're all worse off getting swept in the tide of ignorance.

XeroxCool@lemmy.world · 6 pts · 23d (1 reply)

USians: much of the rest of the world uses WhatsApp like you use texting because global cell carriers largely still charge per text. Even Mexicans are still buying data cards to fill the gaps between wifi hotspots.

h_ramus@piefed.social · 2 pts · 23d

No idea what happens in Yank lands. Had joined WhatsApp when it started in the late 00s but multiple changes to Ts and Cs killed it for me.

brucethemoose@lemmy.world · 160 pts · 24d (7 replies)

The dev comments say a lot:

https://old.reddit.com/user/paintboth1234

No one helping the project ever said "uBO is living on a secluded isle". It's a public community FOSS project, for over a decade, monitored and contributed by every user and volunteer. Every site has been watching uBO for years. It's not new. And yes, if users do nothing to help, either on helping uBO's side or leaving the trash sites, and just give snarky comments instead, this will happen.

The message is clear to me; UBO devs are sick of a sick of a sea of users constantly complaining about imperfect Facebook blocking, who won’t contribute anything nor lift a finger to limit/adapt their own usage. They’re sick of slaving away fighting six-figure-salary Facebook devs, whose only job is to counter adblock, where UBO’s only compensation is more pretentious complaints.


It’s not a technical limitation, persay. It kinda a “Why are we doing this to ourselves? If you all want us to support Facebook, fine; we welcome PRs.”

Which is totally fair.

To me, it sounds like UBO could drop other overtly hostile sites, too. As they should.

melfie@lemmy.zip · 27 pts · 23d (1 reply)

If the Meta devs find their work drying up as a result and are risking a layoff, they could always contribute anonymously to keep the racket going perpetually.

brucethemoose@lemmy.world · 8 pts · 23d

Unfortunately, there are plenty of other adblockers to target.

That, and they're probably ridiculously burnt out, from what I hear about Meta. They're gonna quiet quit or work on something else in their queue before making more work.

WhyJiffie@sh.itjust.works · 14 pts · 23d
JustARegularNerd@lemmy.dbzer0.com · 11 pts · 22d (2 replies)

The comments on Reddit are fucking insane, they literally read like they're from Facebook itself.

Lemmy / the Fediverse is far from perfect but I'm so glad the discussions here aren't so entitled and selfish.

brucethemoose@lemmy.world · 9 pts · 22d (1 reply)

This is my pet peeve!

If they really have to use it, there are TONS of other tools to debloat Facebook, including checkboxes for extra filters IN UBO.

Did they lift a finger to even check?

Nope. Not even a freaking pinky. Yet they act like entitled subject experts in the comments.


This is my absolute trigger. If someone is gonna complain about something, at least do a cursory search about the problem instead of pretending like you’re omniscient.


But also, I understand that algorithmic social media (like Facebook, and now Reddit) has trained people to expect information to come to them.

If it’s not already in their feed, it doesn’t exist. The idea of “hmm, I wonder if anything else cleans up Facebook” didn’t even occur to them, despite how apparently existential the issue is.

It’s like the whole planet has forgotten how to seek knowledge out.

content_educator_94@thelemmy.club · 4 pts · 22d

People's problem solving skills, curiosity and creative thinking have absolutely gone to shit

I don't know how to fix this cause most people seem to think they have to use social media, yet have absolutely no interest in understanding how to better use technology in general

Buddahriffic@lemmy.world · 7 pts · 23d

Yeah, I gotta say that while shit is looking pretty bad on the corporate producer side of things, this society/system has bred a ton of entitled consumers that think their desires are important to anyone that can make or do things.

Even if you're paying someone for something, that doesn't mean you can dictate what they do or how they do it. Or even that they need to offer you what they willingly offer others. There's some people where no amount of money would make dealing with them worthwhile, let alone what they are willing to pay for special treatment.

But with FOSS, there isn't even the incentive of money greasing the interaction. It's just pure entitlement. No one owes you anything just because you're interested in their project or skills.

alastel@lemmy.ml · 150 pts · 24d (3 replies)

Can't they just block facebook.com as whole and call it a day ?

Buffalox@lemmy.world · 36 pts · 24d

The perfect solution.

BrianTheeBiscuiteer@lemmy.world · 19 pts · 23d

I agree. Make a pop-up and tell the user Facebook is determined to monetize and track every moment they're on the site. If they want to continue they'll get an unfiltered experience and may God have mercy on their souls.

OddMinus1@sh.itjust.works · 1 pts · 23d

Honestly, I'd be fine with this. A full block and some message saying underlining these details and forcing the user to disable adblock if they really want to proceed.

ExcessShiv@lemmy.dbzer0.com · 107 pts · 24d (26 replies)

I wonder what kind if person thinks "you know what, today I will go in an make the world a little bit worse than it was before"...I simply cannot understand how people are willingly working at a place like Meta.

MurrayL@lemmy.world · 157 pts · 24d (6 replies)

greatwhitebuffalo41@slrpnk.net · 10 pts · 24d

I think the guy from idiocracy was a better choice but this is accurate too lol

ExcessShiv@lemmy.dbzer0.com · 1 pts · 24d (4 replies)

There's just so many other options for making (plenty of) money, that doesn't involve actively participating in making the world worse.

crunchpaste@lemmy.dbzer0.com · 31 pts · 24d (1 reply)

Like working on open source projects?

In light of recent mass layoffs I'd be quite interested what options of making (plenty of) money you think exist for developers that don't actively make the world worse.

Axolotl_cpp@feddit.it · 7 pts · 24d

Spoiler: none

minfapper@piefed.social · 5 pts · 24d (1 reply)

They pay like $700k/year. At that rate I could probably retire in 5-10 years and spend the rest of my life working on open source projects that actually improve the world full time!

Ended up declining the interview, but I considered it very seriously. So I can understand why other people might accept.

teslekova@lemmy.ml · 2 pts · 23d

Exactly. Helping organise a genocide in Myanmar, sure, that's bad, but on the other hand, money!

justsomeguy@lemmy.world · 39 pts · 24d (12 replies)

Not to defend them too much but I'd assume that a lot of the employees are just trying to make a living. The department I'm working at was recently taken over and I have a mortgage and a kid so even if I morally disagree with some of the practices of my new employer I can't just quit without uprooting the lives of my family.

It's the same for the majority of workers stuck in big corporate jobs. The capitalist orphan crushing machine will crush all in the end. Not just the orphans.

chunes@lemmy.world · 11 pts · 24d

No single drop considers itself responsible for the flood.

ExcessShiv@lemmy.dbzer0.com · -6 pts · 24d (4 replies)

I can't just quit without uprooting the lives of my family

That may be true for you, but it's far from universally true. I have changed jobs several times (maintaining my industry) without even moving or uprooting anything for my family. I would wager most actually have viable alternative options without moving.

eldavi@lemmy.ml · 7 pts · 24d

i love these down votes against pointing out the irrationality of the narrative that you must uppend your entire life to stop being an asshole.

and that's despite the common knowledge that there's a better chance at higher pay if you switch jobs. lol

ToiletFlushShowerScream@piefed.world · 4 pts · 24d

Especially in tech. It's not a coal mine, tech companies don't prosper on their own.

Switorik@sh.itjust.works · 4 pts · 24d (1 reply)

I've moved around a few times because I didn't like the direction the company I worked for was heading. I didn't have a plan when I moved, but each time I got a good raise.

People don't because it requires effort and it can be scary.

corvi@piefed.social · 13 pts · 24d

I left my job over moral objections coming up on a year ago. Hundreds of interviews later, still unemployed. I don’t regret my decision, but I’m lucky enough to have a support system. Otherwise, I’d be out of luck.

DementedSociety@lemmy.world · -11 pts · 24d (5 replies)

What a bunch of BS. Yeah, I'm sure people working at FACEBOOK are destitute and have no options for any other jobs or employment, they're completely unskilled and just have no fucking options. /S with a CAPITAL S

vogi@piefed.social · 5 pts · 24d (3 replies)

I do not get the downvotes. We are not talking about wage slaves for amazon here (where it would obviously apply) but software developers for meta. They most likely have tons in savings they could use and with a resume that gave them the current job I really doubt they are out of options. The current job market is bad Im well aware of that, but its also not like FANG turned evil just yesterday. But in the end its also best to not fight among ourselves.

eldavi@lemmy.ml · 1 pts · 24d (2 replies)

it's a narrative that supports capital and gives people who dgaf cover; hence the votes.

DementedSociety@lemmy.world · 3 pts · 23d (1 reply)

That's not my narrative at all. What I am saying these people CHOSE to work at meta, hense are likey devoid corporate moral standings and would likely get swooped up by the next shitty company that wants to treat humans like profit cattle and since they're STILL at meta, they would likely be okay with it. I'm not generalizing about high skill workers, I'm shitting on people who work at meta.

eldavi@lemmy.ml · 2 pts · 23d

I was offering a plausible explanation that could address @vogi@piefed's confusion about your downvotes and the narrative I was referring to was the one that @justsomeguy@lemmy.world was sharing.

It seems that the two of us are in closer alignment on this question than you and @justsomeguy@lemmy.world

eldavi@lemmy.ml · 2 pts · 24d

yes, the poor faang software engineers could possibly find another job. lol

Waterpumpee@lemmus.org · 24 pts · 24d (1 reply)

As a dev i can tell you the current job market is hell. If you like to feed you and your family meta is likely one of the better options currently. We are expected to do courses in our free time, watch the infrastructure on weekends while earning less than cashiers. Why i stay in this field? I already changed a field. I have two bachelors. Im tired.

eldavi@lemmy.ml · 5 pts · 24d

i can speak from experience on this: merely having a faang company on your resume will always work to your benefit and these people are making a lot more money than any of us ever will -- there's no reason to pity these people and never believe that you and they are on the same playing field.

daggermoon@piefed.world · 14 pts · 24d (1 reply)

I simply cannot understand how people are willingly working at a place like Meta.

The same reason people are willing to napalm brown kids for Uncle Sam, a chance at a better life, price be damned. People will find a way to justify their life choices one way or another but it really comes down to wanting food and shelter. Yes, I realize that's an extreme example but I hope you understand the point i'm trying to make. We live in a fucked up world that pits us against each other. When we fight each other, we're too busy to fight our oppressors.

eldavi@lemmy.ml · 5 pts · 24d

it has to start somewhere because the system, as it currently is, is not sustainable.

either we start it ourselves in the way that's the most beneficial to us or nature will force it upon us and it doesn't care if it's helps or hurt us.

bjc@scribe.disroot.org · 3 pts · 24d (1 reply)

there aren’t a lot of nice places hiring foreign workers en mass, and meta, google, palantir, tormentnexus, etc, offer a chance at a better life for them and their families.

the major reason to make life a hell for as many people as possible is to have this kind of leverage on them.

eldavi@lemmy.ml · 1 pts · 24d

... meta, google, palantir, tormentnexus, etc, offer a chance at a better life for them and their families.

not when compared to their colleagues.

JTskulk@lemmy.world · 77 pts · 23d (4 replies)

Stop wasting effort and block all facebook ads with this one weird trick. Slop devs hate him!

verifiedbyme@lemmy.world · 17 pts · 23d (2 replies)

I blocked all those on the router-side for a while. Suddenly I couldn’t take calls on WhatsApp anymore. Makes you wonder, dunnit?

I also only have one friend left who I can’t get to move to Signal. Motherfucker is gonna get an ultimatum from me soon, I’m tired of Meta and their shit.

JTskulk@lemmy.world · 7 pts · 22d

WhatsApp is literally made by the same people as Facebook, why are you surprised? Signal is great!

Jako302@feddit.org · 1 pts · 22d

It isn't too surprising that some things get routed over general domains that the company already owns. Probably the facebook domain since they bought WhatsApp way before they rebranded to meta.

This for once isn't anything malicious. Dunno if I would call it best practice, but they probably don't intend to unbundle WhatsApp in the near future.

Squibbles@lemmy.ca · 15 pts · 23d

Careful, this is how you make the key cards to the server room stop working 😆

housedogpartyfavor@lemmy.zip · 52 pts · 23d (1 reply)

I know a way you can never see a Facebook ad ever again.

Lemminary@lemmy.world · 9 pts · 23d

I know a way you can stop seeing ads altogether!

*Pulls out fork*

Jerry@feddit.online · 42 pts · 24d (5 replies)

This is going to attract more interest in using Facebook advertising to deliver malware, knowing that the attack surface will grow substantially soon.

Without ad blocking, Facebook will become a dangerous place to visit if not done so within some sort of sandboxing.

PattyMcB@lemmy.world · 8 pts · 24d (4 replies)

Isn't it already a dangerous place to visit?

Pika@sh.itjust.works · 9 pts · 24d (3 replies)

Considering that despite my grandfather having an ad blocker, he sees constant scams in their advertising. I would have to say, yeah, it's already a dangerous place.

Honestly, I don't understand why more companies don't get charged criminally for the blatant scams they have in their ads because all of the FANG companies do it.

madmantis24@lemmy.wtf · 3 pts · 23d

Those same companies have their stupid, shitty puppet in the White House making the legality of what they do a farce

artyom@piefed.social · 3 pts · 23d (1 reply)

Do you really, honestly not understand it though? FAANG are the most valuable companies on the planet. They just blatantly bribe governments around the world (but especially the US) to leave them alone. Or they spend billions hiring lobbyists to protest it.

And the vast majority of their users obviously don't care. Virtually everyone I know uses Facebook on a regular basis, and yet I don't know a single person that uses the Fediverse. And when I tell them about it they act like I'm some sort of weird outcast or conspiracy theorist. People who don't care don't pressure politicians to fix it.

Pika@sh.itjust.works · 3 pts · 23d

I should clarify. I don't understand why it's been tolerated for as long as it is. I do understand why it happens, but I don't understand why it's allowed to happen.

cobysev@lemmy.world · 39 pts · 24d (8 replies)

Has everyone forgotten about F.B. Purity (Fluff Busting Purity)? It's a browser extension that lets you customize the entire interface of Facebook. It's been around for 17 years and still works just fine.

I use it to remove not only ads, but FB games, marketplace, reels/videos, suggestions/featured content, FB Messenger, etc. I pretty much locked down my Facebook interface to only show me posts from my friends in the order that they were posted, with the latest at the top of my feed. Just like Facebook used to be before it started shoving useless content in your face.

The only reason I still have a Facebook account is because 90% of my friends, family, and contacts I've made over a lifetime of global travels, are all on Facebook. If I need to get in touch with someone, Facebook is where I'll find them. But I don't post anything to Facebook anymore; I rarely log on to it.

There isn't another social media program where I can find everyone I know without subscribing to even more junk. I won't use Instagram, Snapchat, Whatsapp, TikTok, or any of the other corporate social media programs, and most people I know/knew in person don't use or understand the Fediverse.

Bluesky and Discord are as corporate as I'll tolerate, and I'm already on the lookout for replacements for both. I used to have a Mastodon account a decade ago, before the Fediverse was a common thing, but I have no idea what site I built an account on. I might have to just suck it up and rebuild my account somewhere else. And there are plenty of Discord clones out there, but none quite as functional as Discord yet...

brucethemoose@lemmy.world · 8 pts · 24d

There has been no release of FBP since January 2026, and Fernandez has not made any public statement as to whether he is continuing to develop FBP. Many Facebook features it previously blocked, such as intrusive ads, are no longer blocked.

https://en.wikipedia.org/wiki/Fluff_Busting_Purity


Currently I am trying Nora as an alternative, per a Lemmy recommendation:

https://github.com/nonbili/Nora/

But honestly, I do not use Facebook, so I can't speak to how well it works there.

kazerniel@piefed.zip · 7 pts · 24d

Came here to mention F.B. Purity too, it's pretty much the only thing that makes FB tolerable.

And yea, I only visit FB for some local community groups and pages, and to chat with family in Messenger. I only share articles on my profile maybe once a year, and stopped uploading photos sometime before the pandemic 😅 But sadly it's still the most mainstream social platform in Europe.

greatwhitebuffalo41@slrpnk.net · 5 pts · 24d (1 reply)

Not available for android. Boo.

gankouskhan@bookwyr.me · 3 pts · 24d

It works on Firefox developer just fine but then again I do not have an account just tested on a random page that was not account locked

lechekaflan@lemmy.world · 2 pts · 23d

There's also a Greasemonkey script called Clean My Feeds which gives the enduser sufficient control to curate their Facebook experience by getting rid of some annoyances.

Brekky@lemmy.world · 2 pts · 24d (2 replies)

I dont have the app on my android but access fb through the website. Would this work for that do you know?

cobysev@lemmy.world · 1 pts · 23d (1 reply)

F.B. Purity is a desktop browser extension, it only works on the website from a PC. It won't run on Android devices, unfortunately. They've been talking about making an app for it for years, but they still haven't made one.

Brekky@lemmy.world · 2 pts · 22d

Urgh OK thanks

ubergeek77@lemmy.ubergeek77.chat · 39 pts · 23d (12 replies)

I get the reasoning, but this is pretty sad. My older parents are frequently more and more fooled by sponsored Facebook posts with some fake product they want to buy, then all of a sudden they have "YOUR COMPUTER HAS BEEN HACKED" notification spam that takes up half their screen. It's not to a ridiculous degree, maybe 3 times a year on average, but it's happening more often recently.

I use uBlock Origin to keep them safe. If this starts not blocking any ads, I'm not sure what else to do. Is Brave going to keep up?

"Get them off Facebook" isn't an option. They're old, and it's how they connect with their friends and get fulfilment. As disgusting as Facebook is, it's too far gone at this point, I can't take that away from them.

XLE@piefed.social · 19 pts · 23d

I don't know if you saw this post yet, but at least somebody is maintaining a Facebook filter list. Hopefully that means you can keep using uBO in peace, provided the right lists are enabled.

brucethemoose@lemmy.world · 10 pts · 23d (3 replies)

The most annoying thing is... People can use more than one app. You can say "well, if you wanna talk to me, I'll be on this messenger here." And thats how you get them through the door.

It's really shouldn't be that hard, yet it feels like asking someone to pull their teeth out.

brsrklf@jlai.lu · 5 pts · 23d (1 reply)

I am relatively tech literate and I have troubles remembering every canal I have to use to join all of my contacts. I have like 6 or 7 different ones.

Meanwhile, my father can't remember one password to save his life, and my grandfather tries answering the phone on a TV remote. Good luck with that.

lightnsfw@reddthat.com · 6 pts · 23d

The people who refuse to get off Facebook can contact me via text. Everyone has a cell phone. I've never had Facebook and never will. I'm not putting my face or personal info online and I'm not ever going to bend on that. If they can't accept that and compromise on how we communicate then they can GTFO of my life.

Peffse@lemmy.world · 5 pts · 23d

I swear this happens to me every single year, and I honestly don't know if Facebook is intercepting my messages because I don't know where the confusion comes from (aside my old brain not remembering the name of Facebook products):

"I'll send you a text message with the address"

"I don't see anything in messenger"

"What? what's messenger? I'm sending you a text message on the phone. Look at your phone"

"I'm looking at the phone I still don't see anything in messenger"

"What's messenger??????"

"I use it for all my messages"

"...and this is from Samsung?"

"No it's Facebook"

lightnsfw@reddthat.com · 2 pts · 23d

My mom got a new laptop and had been logged into Facebook for maybe 5 minutes when she got hit with one of those fake malware ads and freaked out about it. I don't even get it, I know for a fact she's encountered shit like that before.

Taleya@aussie.zone · 2 pts · 23d

Fluffbuster purity

artyom@piefed.social · -1 pts · 23d (4 replies)

“Get them off Facebook” isn’t an option. They’re old, and it’s how they connect with their friends and get fulfilment.

This is exactly the kind of mentality that Meta preys upon. Create a new community. Invite them. Invite your family. Invite their friends. There is no other option. As long as we continue to capitulate to them, they will continue to exploit their power to harm their users.

flop_leash_973@lemmy.world · 15 pts · 23d (1 reply)

Spoken like someone who has clearly never actually tried to put that kind of thing into practice.

artyom@piefed.social · 1 pts · 23d

I have tried many time, often in vain, but maybe 10% of the time it does work.

daychilde@lemmy.world · 3 pts · 23d (1 reply)

Invite your family. Invite their friends.

They will not join. Ask me how I know.

artyom@piefed.social · 1 pts · 23d

All you can do is keep asking.

Pika@sh.itjust.works · 36 pts · 24d (7 replies)

Not that I use Facebook myself, but I think this was a misstep in the U block team.

All this did was tell the major companies out there that the only thing they have to do to make it so u block origins no longer works on their site is to make it extremely tedious for the team working on the project to make filters. So I expect that now that they've officially dropped support for Facebook, the other major sites are going to look at how Facebook is doing it, and they're going to adopt a similar systems

argarath@lemmy.world · 9 pts · 24d

Yep! I'll admit, I haven't read the news, but by what people keep talking about in comments, it seems that ublock said that the reason was how annoying it was to keep fighting against facebook, but if they had just said "yeah we're dropping facebook's priority, not enough ublock users go there for it to be useful to monitor their changes as frequently" it wouldn't become that big of a sign for other companies to do the same thing that facebook is doing (also throws shade at how dead facebook is) but at the end of the day this has always been a fight of attrition and what fuels ublock is spite, and for people to have any of it they'd need to at least care about the product buried under the ads

Bazoogle@lemmy.world · 7 pts · 23d (3 replies)

Companies absolutely can pay people solely to combat ad blockers. That will always win. Facebook doesn't have a "system" other than always changing their system. Any company can constantly change how they display ads. The ad blockers are just always playing catch up until the corporation exhausts the volunteers energy.

If the solution is to get new volunteers to keep up the work, why don't we have people willing to take on that role? Most people that have the know how arent using facebook anyway, so there's no motivation from them.

Without legislature to enforce some rules on corporations, the ones with the money will always win.

Pika@sh.itjust.works · 4 pts · 23d (1 reply)

I'm not sure I'm understanding the point of your comment. It sounds like you are making the case that somehow Ublock origin announcing they are no longer blocking ads on facebook because it's too cumbersome, somehow will not cause companies to be like "oh facebook figured out the ad blocking problem, what did they do" and then try to implement similar systems.

Yes more people could contribute, but you know what else would help the cause as well? Not announcing to the world the solution to break your product. They have now put in writing that the solution to making the "problem" their product creates go away, is to just make it super obnoxious/tedious for the team to try and find filters on. This is going to act like gas on fire and only cause more work for them than if they had just silently let the filters phase out and use the excuse none of the maintainers are on the platform anymore.

Bazoogle@lemmy.world · 3 pts · 23d

It's not a matter of technical implementation, but a procedural one. It was never a secret, it was just too expensive and impractical to do. If you changed how you implement ads every single day, the ad blockers would have to change their rules every day. Just keep going forever, and eventually the adblockers won't have the resources to keep up.

It's like if a food truck driver was trying to operate without a permit. If they sat in the same spot every day, officials would see them and easily catch them. If they moved to different apots around town every day and repainted their truck, they could evade officials. That's not a secret, it's just that it's more work than it's worth. While not a great analogy for many reasons, the idea is that it was never a secret how to get past ad blockers. It was just never worth the money. You'd spend more money implementing the evasion than you'd get back from the ad revenue.

At this point yhey are probably using AI to do the job of adjusting ad formats, so humans especially couldn't keep up. Perhaps AI could be used to counteract it, but that's expensive to setup and keep running. A free software obviously can't aford that.

Sure, they could have been silent about it, but they would still get reports about missed ads. There would be enough hubbub online they'd eventually have to address. Maybe this way they can use the attenion to get more contributors

willington@lemmy.dbzer0.com · 1 pts · 22d

This looks like the problem here isn't a technical one, like how to best render a site.

The problem is that some of us (too many) have become dependent on hostile systems (machines + hostile owners + desperate humans willing to serve the owners in exchang for bread aka the employees).

The solution as I see it is twofold:

  1. Shift to friendly systems.
  2. Treat the relationship to a hostile system as a war, and properly prosecute that war.
DonkeyStar@lemmy.world · 4 pts · 23d

I think too many sites run on Google AdSense (if it’s even still called that) for that to be a problem. If they give up on Google, there’s not much point.

nothanks@lemmy.4d2.org · 1 pts · 23d

one would hope that devs dropping support for a specific site would compel the users of uBlock origin to reconsider the sites they visit and the code they allow to be executed within their hardware… :(

glowie@infosec.pub · 36 pts · 24d (7 replies)

Yall still using that shit?

unknownuserunknownlocation@kbin.earth · 30 pts · 24d (6 replies)

What's wrong with ublock origin?

Goldholz@lemmy.blahaj.zone · 50 pts · 24d (4 replies)

I think they meant facebook

glowie@infosec.pub · 17 pts · 24d (2 replies)

This lol

unknownuserunknownlocation@kbin.earth · 3 pts · 24d (1 reply)

Oh OK. I thought I had missed some news about the uBlock Origin developers coming out as Nazis or something.

morto@piefed.social · 3 pts · 23d

Wash out those thoughts! We must be able to enjoy at least something in complete peace of mind in this world!

gedfromgont@piefed.ca · 6 pts · 24d

Woosh?

Buffalox@lemmy.world · 1 pts · 24d

😋 🤣

nightlily@leminal.space · 35 pts · 23d (1 reply)

Why the fuck do articles like this keep using that Pirat_Nation Twitter account as a source? They’re a far right culture warrior who never actually links to the original reporting.

katze@lemmy.4d2.org · 13 pts · 23d

That "article" is obviously AI generated; that whole page should be blocked from this community.

Supercrunchy@programming.dev · 31 pts · 24d (8 replies)

Let me preface this by saying that I am generally against AI and I hate LLMs being pushed everywhere, but I currently hate facebook and social media even more than AI.

I think that ad blocking might actually be a good use of a model trained to detect ads: AI models are "black boxes" and it would make it difficult for facebook to find out precisely how the detection works and workaround it. Imagine a tiny classifier running locally, whose only job is to look at a post html or resulting rendered pixels and detecting if it's an ad or not, and then generating the blocking rules.

It would be quite cool, because it would work on any website without an explicit list of ad-blocking rules that somebody needs to maintain.

brucethemoose@lemmy.world · 24 pts · 24d (3 replies)

This was a thing long before the AI craze: https://ieeexplore.ieee.org/document/9152669

AdGraph differs from existing approaches by building a graph representation of the HTML structure, network requests, and JavaScript behavior of a webpage, and using this unique representation to train a classifier for identifying advertising and tracking resources... We evaluate AdGraph on the Alexa top-10K websites, and find that it is highly accurate, able to replicate the labels of human-generated filter lists with 95.33% accuracy, and can even identify many mistakes in filter lists.

They made a Chrome extension, in 2020: https://github.com/uiowa-irl/AdGraph

But practically, it's tricky because:

  • It still needs to load and render the ads. Not undoable; Adnauseum does this, but its a much more performance-intense approach.

  • There's always the risk of unpredictably blocking legitimate elements.

  • Image/text classifiers aren't actually black boxes. Hence there were also adversarial measures against this... before the AI craze: https://web.cs.ucdavis.edu/~zubair/files/a4-acsac2021.pdf

At the end of the day, the whole point of uBO is to be lightweight and fast. You aren't wrong about a machine-learning based approach, but its not really a fit for them IMO.


But.

I think a reasonable approach would be to have bots and agents generate adblocking rules, to be tested by humans, then shipped to users of various adblocking engines.

The engineering is far easier. Performance/latency constraints are minimal, 1 bot can maintain thousands of rules for millions of users, and it isn't necessarily availible to reverse engineer, either.

Some adblock lists must do this, already. I know they already use some automation, but I don't know the details TBH.

GreenBeard@lemmy.ca · 5 pts · 24d (1 reply)

Yeah, even a well built agent is pretty resource intensive. Your hybrid idea makes more sense. People underestimate just how resource intensive AI is. Anyone who has built their own AI rig can tell you it is NOT a lightweight process that can conveniently sit in a browser plugin without being its own annoying obstacle.

brucethemoose@lemmy.world · 4 pts · 24d

Yeah. I’m all for local inference, but to be clear, you can’t have a local agenic LLM as a Adblock browser plugin.

It’s also massively redundant. Why not just run the agent once and ship the rules to millions of users?

Text and image classification models are tiny, though. That’s definitely doable in an extension, albeit not worth the performance cost, IMO.


Also, there are already browser forks built for agenic usage.

If you want, say, generate UBO rules to use, this is the way to do it. Not hacked in as an extension.

Supercrunchy@programming.dev · 1 pts · 23d

Very interesting! Thanks for the links and the detailed answer!

morto@piefed.social · 7 pts · 23d

No need to be defensive about your ideas like that. The ai craziness came from generative models that create synthetic data. Good old machine learning models have been used a lot to solve many problems and are a perfectly fine tool, that usually doesn't even need so much hardware resources

orclev@lemmy.world · 4 pts · 24d

It would make a good second (or third) layer of defense. The problem with it is that it's reactive not proactive, so you need to download the ad first before it can decide to block it or not. URL blacklists are the superior option, but hard to maintain. The ideal setup would be a URL blacklist that's automatically updated on the fly by an AI classifier so anything that slips through the blacklist gets ban hammered by the AI and added to the blacklist to prevent future wasted bandwidth. If the blacklist updates were shared the same way some of the ad blockers do currently it could be incredibly effective as it would be essentially distributed realtime ad blocking.

ayyy@sh.itjust.works · 3 pts · 23d

Unintuitively, detecting the ads is not the hard part of making an ad blocker. The really hard part is removing the ad without the website detecting that you removed it. So even if you had a perfect lightweight model that can detect ads, you still have the hard part of making the ad go away.

Pika@sh.itjust.works · 1 pts · 24d

Honestly, I would use that even if it meant an additional gig and a half to two gigs of ram usage to run the browser. I'm already having to allocate one to four gigs for the browser anyway, so might as well.

donald_von_shitsnpants@kopitalk.net · 28 pts · 24d (15 replies)

Who is still on Facebook anyways?

ramble81@lemmy.zip · 32 pts · 24d (3 replies)

I know you’re sounding edgy, but the answer is “a lot”. My entire family and I have probably a good 30+ friends that are active (weekly or more) on it.

Trampampoline@sh.itjust.works · 7 pts · 24d (2 replies)

I've considered containerizing it somewhere just for the sake of selling and buying car parts and 'the like', but I have no active intention to participate beyond that and family matters.

Fact is, I'd be fine if that was all Facebook was, that seems reasonable. It's the endless patronizing propaganda, tracking, ads and arguing bots everyone takes issue with. If they just didn't suck, they'd be fine.

fuckwit_mcbumcrumble@lemmy.dbzer0.com · 2 pts · 24d

That’s the only thing I use Facebook for. Ever since Craigslist decided to commit market share suicide Marketplace has been the go to place for buying used junk.

partofthevoice@lemmy.zip · 2 pts · 24d

My family has learned that I am not on Facebook. I stay out of the loop. It’s nice and drafty.

BuckFutter@timeyak.com · 14 pts · 24d

Businesses, so many businesses have just a facebook page, no website or anything else. Want to know what or when the next band is playing or the nightly special, check facebook. 🤷

kat_angstrom@lemmy.world · 11 pts · 24d

Senior citizens

Trampampoline@sh.itjust.works · 8 pts · 24d (2 replies)

People selling lawnmowers and TVs from 2013 that still work.

PattyMcB@lemmy.world · 1 pts · 24d (1 reply)

Craigslist is still far superior

fuckwit_mcbumcrumble@lemmy.dbzer0.com · 3 pts · 24d

Craigslist hasn’t been relevant for years.

Ever since they tried charging for car listings they’ve been a barren wasteland compared to marketplace.

notptr@lemmy.cyberia9.org · 7 pts · 24d

Anything that has to do with local event information.

jaybone@lemmy.zip · 6 pts · 24d

I see several people claiming they just use it for marketplace, or whatever it’s called.

fuckwit_mcbumcrumble@lemmy.dbzer0.com · 5 pts · 24d

Most of the internet connected world. Allegedly they have 3 billion monthly active users.

Doomsider@lemmy.world · 3 pts · 23d

My entire small town exclusively uses Facebook for everything from local gossip, to selling stuff, to even hooking up. All the businesses use it and the only way to get updates on local power outages or emergency notices is through it as well. I don't use Facebook so it is a bit annoying.

scrubbles@poptalk.scrubbles.tech · 2 pts · 24d

Our parents. My mom is addicted, spends every spare moment endlessly scrolling. I tried for a while to get her off but you can't help someone who doesn't want to be helped. No shit she spent 10 straight hours on it once. Didn't move at all, she is their ideal consumer.

artyom@piefed.social · 0 pts · 23d

Approximately half the population of Earth is on it on a monthly basis.

Wispy2891@lemmy.world · 24 pts · 23d (2 replies)

But if you block ads on Facebook, then what will you read? When I accidentally go to my profile, it's a post from someone I actually follow for every 20 sponsored posts. It's a website to watch ads, then every once of a while your ad viewing session is interrupted by some real content

frongt@lemmy.zip · 1 pts · 23d (1 reply)

The rest is "suggested" content. It's not an ad, just posts from accounts the algorithm thinks you should see.

Wispy2891@lemmy.world · 0 pts · 22d

If I don't like it and there's no way to tell them to never show me irrelevant shit, then, while not technically an ad, it's practically an ad

Samsy@lemmy.ml · 18 pts · 24d

I mean why, it's not worth it. People who don't give a damn about privacy aren't interested in ad blockers—quite the opposite.

mavu@discuss.tchncs.de · 18 pts · 22d (4 replies)

i don't like the "giving up the fight" framing.

Maybe they should stop providing this service for all the big players. people might actually leave if they suffer all the ads.

W3dd1e@lemmy.zip · 4 pts · 22d (1 reply)

Nice try, YouTube.

mavu@discuss.tchncs.de · 1 pts · 22d

😁

Frettchen@lemmy.world · 1 pts · 22d (1 reply)

Or stop their service and everyone suffers?

mavu@discuss.tchncs.de · 1 pts · 21d

no no no. only stop it on websites we want people to quit. i.e. those belonging to the nerd reich.

leriotdelac@lemmy.zip · 15 pts · 23d (3 replies)

It's quite fine; who uses Facebook nowadays?

Duamerthrax@lemmy.world · 10 pts · 22d

The venn diagram of uBlock Origin users and Facebook users is two completely separate circles.

W3dd1e@lemmy.zip · 5 pts · 22d

Unfortunately, it’s the only used marketplace that still exists in my city.

owceowce@sh.itjust.works · 1 pts · 6d

U crazy? Doesnt watch commeryiql since 12

banazir@lemmy.ml · 15 pts · 24d (2 replies)

Should probably just block that whole privacy nightmare of a site, to be honest.

zurchpet@lemmy.ml · 5 pts · 24d
sidebro@lemmy.zip · 4 pts · 24d

With a uBlock filter it's so easy to do, too

Tarambor@lemmy.world · 11 pts · 24d (3 replies)

Seems like me finally closing my Facebook account this week was timed well.

tgcoldrockn@lemmy.world · 4 pts · 24d (1 reply)

Supporting Facebook up until this week is far from being timed well.

Sidhean@piefed.social · 3 pts · 24d

Not planting a tree up until today is also far from well-timed. It is, as they say, the second-best time to plant one.

morto@piefed.social · 4 pts · 23d

Congrats for doing so. We all know how difficult it can be to move away from social spaces

lokalhorst@feddit.org · 8 pts · 24d (2 replies)

I guess the intersection of people who use an adblocker and who are still active on Facebook is small anyway

inari@piefed.zip · 16 pts · 24d (1 reply)

Big enough that Facebook assigned people to continuously evade the ad blocking

brezel@piefed.social · 2 pts · 24d

well, ads are facebook's primary "purpose".

idealotus@lemmy.world · 7 pts · 24d (1 reply)

Since some groups refuse to move off of Facebook, I use an add on to force anything tied to Facebook to its own tab container on Firefox. This is in addition to tampermonkey, ublock, and like 5 other things. I still feel like it's not enough. They are a privacy nightmare, even on other sites.

biofaust@lemmy.world · 3 pts · 24d

Related, Zen Browser has tab routing built-in.

Octavio@piefed.social · 6 pts · 24d

Another reason to give up facebook. I've been off it for a decade.

kepix@lemmy.world · 6 pts · 24d (1 reply)

this shows a quite horrible example for the other tech big dogs. if they throw a small group of devs at the adblocker devs, eventually they might also win this.

a seperated closed source facebook oriented fork would be the best idea, since the enemy can see every bit of code of ublock.

MimicJar@lemmy.world · 7 pts · 24d

Ad blocking is done client side in the browser, it's impossible to hide.

You can obfuscate, but you can do that now.

brezel@piefed.social · 6 pts · 24d (2 replies)

facebook? is that still around?

mrgoosmoos@lemmy.ca · 2 pts · 24d

yeah it's where you coordinate with local groups and buy/sell things

KneeTitts@lemmy.world · 1 pts · 24d

fakebook? is that still around?

pineapplelover@lemmy.dbzer0.com · 6 pts · 22d

I would love to donate to ublock origin but the dev actively doesn't want money

melsaskca@lemmy.ca · 6 pts · 24d

Ads are more invasive than Zebra Mussels. We need to stop them completely! Is there even a gold standard anymore or is all economy everywhere resting on the wobbly foundation of advertising? That is, big guys making deals with other big guys to move their merch.

Tattorack@lemmy.world · 6 pts · 22d

Haven't used Facebook in... Probably over 10 years.

aceshigh@lemmy.world · 5 pts · 24d (2 replies)

That’s really unfortunate. Facebook today. Other large websites tomorrow.

Trampampoline@sh.itjust.works · 3 pts · 24d

Good, fuck em. Smol web, best web

XLE@piefed.social · 3 pts · 24d

I don't think the vast majority of people here get this. If Facebook's anti-adblock measure is effective enough to be worthy of replicating, it'll just get replicated.

mountainRadish@lemmy.world · 4 pts · 23d (1 reply)

I love that i can curse here like the caveman I am:

Me no like Fart Fuckerberg. FUCK Shart Fuckerberg

HulkSmashBurgers@reddthat.com · 2 pts · 23d

Fuck fuckerbergzuckerfuck in the neck!

DudeImMacGyver@piefed.social · 4 pts · 24d (1 reply)

That's awful! If I used Facebook I bet I'd be pretty upset.

PattyMcB@lemmy.world · 2 pts · 24d

I got the joke and upvoted.

maniacalmanicmania@aussie.zone · 4 pts · 24d (2 replies)

Does this website prevent anyone else from using reader mode on Firefox mobile or Fennec?

Manjushri@piefed.social · 2 pts · 23d (1 reply)

Fascinating. After reading your post I went back and tried it. When I tap Reader Mode, it switches over fro just a second or so and then switches back to the regular page. I've never seen that before.

maniacalmanicmania@aussie.zone · 2 pts · 23d

Yes this exactly. I hope this isn't deliberate.

Mio@feddit.nu · 2 pts · 24d

This might lead some people to use the alternatives. I never had an account and I am just fine.

YiddishMcSquidish@lemmy.today · 2 pts · 24d

here's what that means for your feed.

Lol, big assumption author! I have spent maybe an hour on Facebook over the past few months, and only for the marketplace.

DFX4509B@lemmy.wtf · 1 pts · 24d

How soon before the rest of the web chases ad blockers away?

Mubelotix@jlai.lu · 0 pts · 24d

Eventually once recognition at html level gets too hard we will have to move to screenshots

tirateimas@lemmy.pt · 0 pts · 24d (2 replies)

If you use Facebook, you deserve to see some ads.

FatVegan@leminal.space · 6 pts · 24d

There has to be a huge overlap between people using facebook and don't know what an adblocker or what the internet without ads even looks like. I would give up on it too

kazerniel@piefed.zip · 1 pts · 24d

A bunch of local groups in my area are only on Facebook, so I still visit every week or so.